Musings on Business and Tech

More Google Coolness: In Stock Nearby?

Two months ago, I wrote on this blog:

I want an app that will show me all the stores near me that not only carry a particular product, but also let me sort by price and filter by availability…I realize this is not a trivial task, as it would entail mining tons of inventory data from an insane number of stores, many of which aren’t even tracking their inventory, and those that do are using a wide variety of systems. But here’s where the prediction comes in: this would be a perfect challenge for a company like Google to take on (I mean, hey, they mapped the freaking Earth, Moon and Mars already; no job is too big for them.)

Yesterday, Google announced “In Stock Nearby,” a new feature they added to Product Search for mobile.

We’re happy to announce that as of today, if you’re searching for a product that is sold by participating retailers, including Best Buy, Sears, Williams-Sonoma, Pottery Barn, or West Elm, you can just look for the blue dots in the search results to see if it’s available in a local store. If you see a blue dot, you can tap on the adjacent “In stock nearby” link, and you’ll be taken to the seller’s page where you’ll see whether the item is “In Stock” or has “Limited Availability” near you.

Official Google Mobile Blog: In stock nearby? Look for the blue dots.

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